Education Center

Learn how to buy diamonds, engagement rings, and more.

The 4 Cs Of Diamonds: Cut, Clarity, Color, & Carat

It's essential to understand the 4 Cs before shopping for a diamond. The 4Cs are the standard way to measure beauty, craftsmanship and the value of a diamond.

Tags:Helpful Guides Diamonds 101 Carat Weight Clarity Color Lab Diamond Buying Guides

Introduction to Diamond Shapes

The shape of the diamond describes its silhouette and defines its personality. Explore the 10 most popular diamond shapes to help you choose the right one for you.

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Buying An Engagement Ring Online

Buying an engagement ring online often gives you more options and lower price points. Learn the ins and outs of shopping for an engagement ring online.

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Finding The Right Diamond Shape

You’re planning on wearing your engagement ring for the rest of your life. That means you want it to reflect your personal style – be that classic, modern, or something more unique. Here’s what each diamond’s shape says about the person wearing it.

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diamond engagement ring and wedding band

Engagement Ring Styles

Learn about popular engagement ring styles. Each collection is curated to bring you the best of Ritani's craftsmanship.

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Education Glossary | Ritani

Jewelry and precious gems can be confusing. Here's a helpful guide containing all of the diamond, engagement ring, and fine jewelry terms you should know.

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Ring Recommender

We’ll find the perfet diamond and setting within your budget. Just answer a few simple questions and we’ll put together a beautiful engagement ring. We promise it won’t be as complicated as filling out your tax returns.

Find the Perfect Lab-Grown Diamond

Discover over 80,000 certified stones.

Find Your Dream Diamond Pendant

Each Ritani pendant is handcrafted in our New York factory.

Find the Perfect Diamond

Discover over 80,000 certified loose diamonds in all shapes and sizes.

Find the Perfect Tennis Bracelet